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[Remote] Marketing Specialist

Remote · USA Full-time New today

Note: The job is a remote job and is open to candidates in USA. ServiceMaster® Brands is a leading provider of residential and commercial services in restoration, cleaning, moving, and bioremediation. They are seeking a Marketing Specialist to partner with franchise owners, guiding them through local digital marketing strategies and ensuring they have the necessary tools and insights for growth.

Responsibilities

  • Hold digital marketing vendors accountable for deliverables, quality, and performance to ensure campaigns meet franchisee needs
  • Serve as a key communication link—sharing accurate updates with franchisees, internal teams, and the Digital Marketing Manager
  • Partner closely with the Digital Marketing team to align strategies and maximize local marketing effectiveness across the network
  • Understand each franchise’s goals, capacity, and performance expectations, reviewing dashboards daily to stay informed
  • Analyze campaign performance and provide strategic recommendations to franchise owners during strategy calls, performance reviews, and ongoing discussions
  • Coordinate meetings between franchisees and vendors, set clear expectations, and ensure smooth execution across all stages of campaigns
  • Oversee campaign quality control, monitor progress from start to finish, and manage administrative tasks to keep all marketing efforts organized and on track

Skills

  • Minimum 2 years of marketing agency or digital marketing experience
  • Strong oral and written communication, including the ability to explain technical concepts to non‑experts
  • Organized, detail‑oriented, and able to manage budgets effectively
  • Solid understanding of digital marketing, including Google Ads, creative processes, and digital production workflows
  • Working knowledge of social media, PPC, LSA, SEO, display, and email marketing platforms
  • Strategic thinker with the ability to see the broader business and campaign objectives
  • Eager to learn and adapt to new tools, platforms, and programs
  • Bachelor's degree in Marketing, Communications, Business, or a related field
  • 1 – 3 years of experience as a SEO specialist

Benefits

  • Medical, Dental, and Vision insurance starting the first day of the month after you’re hired
  • Competitive 401(k) match to help you invest in your future
  • Enjoy 15 days of paid time off, plus 10 paid holidays and 2 floating holidays to recharge and celebrate
  • We’re committed to your development with career advancement and professional growth

Company Overview

  • ServiceMaster® Brands is a leading franchise provider of needs-based residential and commercial services in the restoration, cleaning, moving, and bioremediation industries. It was founded in 1929, and is headquartered in Atlanta, Georgia, US, with a workforce of 501-1000 employees. Its website is http://www.servicemaster.com.
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